Why Start a Blog for your Business? (3 BIG Benefits of Blogging)

If you are scrolling the internet, it is almost impossible to avoid—almost everyone has a blog these days. Have you ever stopped to ask yourself why? It’s one thing if a friend is sharing a favorite recipe or if your neighbor likes to write about gardening tips, usually those are

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Posted in Content Creation


What a Free Digital Marketing Checkup Can Do for Your Business

Smaller companies tend to have tighter budgets and more to do than time to do it in.  That’s why, far too often, we see marketing getting squeezed to the bottom of the to-do list.  When you do have time to spend on marketing your business, you need to be sure

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Posted in Internet Marketing


7 Awesome Benefits to Social Media Marketing

Business owners, especially older ones, often wonder if there are any real tangible business benefits to be had from social media marketing. The short answer is, “yes.” And a social media marketing strategy can be crafted to help your business reap any or all of these gains (depending on the

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Posted in Social Media Marketing


Email Marketing: A Small Business Must-Have!

 If you own a small business, you know how important it is to get a leg up on the bigger businesses whenever you can. Webster Digital Marketing is a small business that works for small businesses, so we know firsthand the challenges small businesses face. That’s why we recommend email

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Posted in Content Creation, Email marketing


How Having (or not having) an SSL Certificate Impacts SEO

New Algorithm to Why Your Website Keeps Getting Outperformed Having a good position on Google is what makes your website stand out above all the others. As of January 2018, there were over 1.3 billion websites, so it’s pretty important to try and stand out above the competition. That’s why companies like

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Posted in Search Engine Optimization, Website Design


Getting Great Reviews are Easy with our NEW Service!

A New Review Building Service from Webster Digital Marketing The range of the types of customers a business sees on any given day is eclectic. There’s the quiet customer type, who never says much but always pays on time or leaves a good tip, to the overly excited ones that

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Posted in Search Engine Optimization, Social Media Marketing


Expand Your Email List with LinkedIn

Add Hundreds of Contacts to Your Email List Quickly Many business owners I meet don’t have a lot of email contacts on their list. If this is you, my first piece of advice is to start collecting email address for all your customers and prospects NOW. An email list is a

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Posted in Email marketing


3 Exciting New Features for AdWords

Use AdWords Mobile Features to Take Your Account to the Next Level In May of 2015, Google announced that mobile searches now outnumber desktop searches. Since that time, Google has been steadily working to improve the mobile search experience. They have rolled out quite a few changes to how search

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Posted in Google Adwords


Improve Your Website with Skimmable Content

Take a look at the pages of your website – are they a “wall of text”? In other words, do the pages have just paragraph after paragraph of content that all looks the same? If so, you’ll get a more impactful website, and one more likely to be read, by

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Posted in Content Creation, Internet Marketing, Website Design


Add Your Local Business to Facebook’s Services Directory

This new service from Facebook may help customers find you. Facebook has recently rolled out a new feature called “Services”. This is a directory of local businesses who provide a particular service. Some are calling this a stealth project to beat out Yelp as it lets consumers find the most

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Posted in Social Media Marketing