Text Message Marketing

text message marketing by Webster Digital Marketing

Looking for a new, reliable way to reach your customers? Look no further! Mass text messaging is the marketing solution your business needs. SMS (or Short Message Service) is somewhat of a hidden gem across the advertising world, but it can help you connect in the mobile-focus world we live in today.

Just look at the data:

  • According to research, 92% of the U.S. population owns a smartphone capable of receiving SMS.
  • 75% of millennials prefer SMS communications for promotions.
  • 90% of text messages are opened and read in the first 3 minutes of receipt.
  • Text messages are typically responded to in as little as 90 seconds.

Convinced yet? Let’s look further into SMS marketing and why is works so well.

What is Text Message Marketing?

Text Message Marketing is a communication service that lets businesses send SMS messages to hundreds or thousands of subscribers’ mobile devices at the same time. Businesses of all kinds are using texts to communicate with their target audience in a quick, easy manner.

What Can Text Message Marketing Be Used For?

text message marketing by Webster Digital Marketing

Mass texting allows one consistent message to be sent to a large number of contacts, customers, employees, or subscribers. Companies can send special offers, promotions, emergency alerts, staff communications, daily updates, sweepstakes, and more.

By using our text message marketing services, you can:
  • Grow sales
  • Capture customer feedback
  • Increase attendance at events
  • Announce sales and specials
  • Reduce no-shows
  • Start more conversations
  • Cross-sell products
  • Keep employees informed
  • Increase foot traffic

Mass texting services keep people engaged by providing scalable solutions for sending personalized messages to your entire group. Even better, getting started is easy!

How WDM’s Text Message Marketing Works

By law, you must have your customers opt into text marketing explicitly and in writing. We will help you get started by setting up a phone number and keyword for your text campaigns. Customers will send the keyword to the phone number to sign up for your text message list.

We recommend you have this keyword and phone number printed on business cards, invoices, or other items to hand to customers and encourage them to sign up. We can also place a form on your website for people to opt-in to your text message program.

Each month, you can send text messages to your customers in bulk and receive answers in reply. Our rates are contingent on how many messages you want to send per month and how often you want to send messages. The most basic plan allows for up to 500 text messages a month. Best of all, with our messaging partner, unused credits for messages will roll over to the following month! 

Contact us today to learn more about text message marketing and how it can benefit your business!

Still have questions? Read our article covering the Most Common Text Message Marketing FAQs.

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