Blog Archives

3 Exciting New Features for AdWords

Use AdWords Mobile Features to Take Your Account to the Next Level In May of 2015, Google announced that mobile searches now outnumber desktop searches. Since that time, Google has been steadily working to improve the mobile search experience. They have rolled out quite a few changes to how search

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Posted in Google Adwords
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Comparison of Landing Page Creation Sites

I make a lot of landing pages for my clients (read more about why landing pages are important here). Most of my clients have at least 2 and some have as many as 8 or 10 and I am constantly creating new pages to track the effectiveness of various pay-per-click

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Posted in Internet Marketing
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9 Features of Great Online Stores

Since more than 80% of the online population has used the internet to buy something (and more than 50% have shopped online more than once), you probably have all experienced at least one online store in your life. Was the experience a pleasant one? I was shopping online for tea recently. I

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Posted in Internet Marketing, Website Design
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When and How to Use A/B Testing

A/B Testing is one of the most powerful tools in an Internet Marketer’s toolbox. It can really help a business see more leads coming in with less spent on advertising. It is one of the tools that separates the really effective marketers from those who are not. Think of a

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Posted in Email marketing, Internet Marketing, Website Design
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Landing Pages: 2 Reasons to Build & 5 Ways to Make Them Great

A landing page is a targeted page of a website created for a specific marketing purpose. A well-crafted landing page can really have a lot of benefits for internet marketing: 1 Landing pages make marketing easier to track Whether you are doing offline marketing like a mailing or online marketing

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Posted in Google Adwords, Internet Marketing
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